All Posts in Ad-vice

November 8, 2017

CAUSE 2 CREATE FESTIVAL

CAUSE2CREATE Festival is back for its second year on Saturday 18th November... and your ideas could be part of the lineup!

Through our incredible competition in partnership with C2C, your ideas could be featured in the IMPACT AND ACTION gallery amongst other powerful exhibitors and speakers. And if you haven't already, there's still time to crack on with the brief download it here:

DOWNLOAD BRIEF

But even if you don’t get shortlisted get down there! It’s bound to be an amazing event,  with creative activities to be part of and lots inspirational people around to learn from.

Check out the full line up here

Or to secure a ticket go here

And who knows, maybe we’ll be able to #CREATECHANGE

August 25, 2017

I Think We Should Split – A Guide To An Amicable Creative Break-Up

Without throwing every cliche in the book at it, creative break-ups can be just as devastatingly-heartbreakingly-awful as the kind you might quietly utter, "it's not you, it's me," or, "I really want to try and be on my own for a while."

We spend most of our lives at work and those we chose to develop close relationships to do indeed matter. But what happens when it really isn't working out and it's time to end your partnership? Here's the low-down on the amicable break-up.

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July 21, 2017

The Art in Storytelling

We all love to tell a story, We all love to hear a story – and hey, we’re in the business of storytelling (who isn’t these days?). But since ‘the story’ has superseded ‘the big idea’ and ‘the journey’ how do we tell the difference between a good story and a bad story and more importantly how do we sell it?

Well fortunately for us, last night we trekked on down to the SheSays event ‘Finding Great Stories’ at Barker on Wall Street, New York. I guess you could say this is a story, to explain that story, about how to sell the best story.

Are you sitting comfortably?

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July 17, 2017

Time for a shake up; say goodbye to late agency payments and sloppy freelancers


It’s clear to anyone working in the industry that the gig economy is booming, with a recent study showing that freelancers now make up 40% of the design and media workforce.

But despite this stat, many believe the standards are slipping when it comes to the typical freelancer and agency relationship.

That’s why Casey Bird, a freelance creative, president of SheSays and good friend of ours over here at YCC has developed a new website called The Freelance Circle.

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July 5, 2017

ABC of Advertising Abbreviations: Part 1

There are numerous abbreviations the ad-world uses in day to day chit chatter. But what do they actually stand for again...? From ACD to Zip. We've got you covered! Part 1

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June 28, 2017

Moving Abroad – The States

If I personally have learned one thing from my adventure abroad, it’s I had very little idea about what I was getting myself into moving abroad. Different cultures and accents asides, the important yet often dry legal side of those adventures have costed me more sleepless and tearful nights than I would want to admit.

Living in the U.S., I got the taste for how life in the “land of the free” could be like (Not entirely free since international students are not technically allowed to work at all or just limited to on campus work) and I wanted to stick around for a bit - not forever per se but just enough to have a couple years of experience and then move back to Europe.

Thinking of moving to the States? Here are some tips, I would have wished someone had told me:

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June 27, 2017

Manchester’s School Of Thought is back

So the return of Manchester’s mini ad school is upon us, and this time they’ve got two programmes. Their course for students and grads is taking applications as we speak, and it's on closing this Friday, so you better get cracking.

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