Archives for June 2018
Are you an art director or copywriter seeking a partner in crime? Well you've come to the right place.
At D&AD New Blood, we're hosting a Single Mingle to help you form a creative team – and then take the adland by storm.BOOK TICKETS
Can you get enough of Cannes? If you can't we've got a jolly good treat lined up for you to keep Cannes going for another few weeks at least.
Creative Social are hosting their annual Cannes round-up and as per usual it's unmissable. It's not till the 18th July so there's still time to get tickets. RIGHT HERE.
The lovely lot from Creative Social have also given us two tickets to give to two lucky emailers. So if you fancy risking it ping an email to firstname.lastname@example.org all we ask is that you take some snaps and give us a write-up to share with the unlucky ones who didn't win or get tickets in time.
Be sure to get in quick cos it's always a sell-out. The only thing we can't guarantee is free-flowing rose wine.
See you there!
tired? you can't be Crashing as hard as Lee Bul at the Hayward Gallery though, get down to the immersive fancies there to prove me wrong
A big floating thing has appeared on the water outside the Serpentine Gallery. It’s a new piece from Christo A.K.A one half of Christo and Jeanne-Claude, up there with the Coolest Couples Of All Time and famed for their monumental outdoor art. 20 metres tall and weighing in at 600 metric tonnes, this 3D trapezium of scaffolding-esque piping barrels is already sending LDN into a spin, exhibit A being the Serpentine swimmers who are complaining that the sculpture’s shadow has left them ‘doing lengths in the gloom’. Yeah, that’s what you get from the type of people who exercise in Kensington. Go down to Hyde Park ends to (a) see the sculpture (b) hopefully feel at total peace and (c) throw eggs at said swimmers.
Booma Booma Booma Booma, I want you in my rooma. Yes, cheap Vengaboys fun always go down a treat. Knew you’d like that one. This Brixton establishment pairs modern Indian füds with ⅓ pints of craft beer, ooh whee we are smiling WIDE. In other newz, Night Tales is back, and it’s biting hard. Their new, permanent venue will open in July on Hackney’s Bohemia Place, and I got exhausted just reading about all its new features/bars/restaurants/DJs. Watch this space for empty house beats, people drenching their souls with prosecco, fusion food parading as something original and a general stifling air of pretension. I genuinely can’t wait.
Around this time last year, supercomputer AI extraordinaire IBM Watson learnt what it meant for a sporting moment to be “worthwhile” just from being fed past data, and then managed to create a Wimbledon highlights video all on its ownsome. Nice one. But just touch wood the machines aren’t taking over soon, because this year, they’re learning to answer back. Watson just took part in a debate club in San Francisco, and was not too shabby at all. General consensus was that the delivery was shit (think they just need to reprogram the voice to sound like ) but the content had a lot more So you can stop abusing Siri now, her - his? are machines gender fluid or neutral? - comebacks are gonna beat yours to a pulp. Probably already are tbh.
So I guess 2k18 is the year of the 23-minute album. Nas’ new wun NASIR, Pusha T’s DAYTONA, Kanye’s infamous ye and collab with Cudi on KIDS SEE GHOSTS, The Carters’ (pushing it at 38 minutes) Everything is Love. We're drowning in the half-hour hip hop. And the general opinion - spread wider than butter on a Turkish carpet - of the eternally snarky public is that these releases all, comically, somehow happen to be each artist’s most mediocre work, EVER. They’re all so average, so wildly average that you can’t help but wonder whether maybe they’re all in cahoots. Maybe they’ve all purposefully made TV-show-length work to try and tell us that no art was made in a 30-minute episode. Or maybe they’ve had enough of being these borderline musical genii and are taking a stand to show that they’re people too, and they’re allowed to make 5/10 average shit. Or maybe, we all just need to sit back and relax a bit, because not every rhyme needs to go where no rhyme has gone before, and you should be allowed to sing about certain themes but forget to mention key refs, and this loop is allowed to be as catchy as Taylor Swift, and yes, you CAN re-use samples from 7 years ago. I think we all know what happens when we get too angsty about giving a good performance, and if you’ve somehow forgotten then England playing in the World Cup is here to remind you. So consider the Era of Fucking Average royally christened, which is not quite a Dark Age of lyricism but definitely somewhere in the Dull Taupe region.
Croissants? Croisette? Are you frolicking in Cannes, or just with a can of La Croix in your PJs at home, watching Sasha Lane’s IG stories, eating Richmond chicken sausages and begging someone to come over to help nurse your hangover? In that case make sure you keep UTD (an abbreviation I’ll leave you to work out) with watagwan at this year’s Lions festival, as well as watching everyone on the YDA shortlist and Saatchi & Saatchi’s New Director’s Showcase. But start off with this interview with Sir John Hegs that does that unusual thing that only the advertising industry seems to do, which is continuously talk about how everything needs to change, but shows no significant shifts in any direction… the baton is yours, friends. Take that mother and beat the shit out of advertising.
Published by: Lara Baxter in All, Opinion
Tags: adventure, advertising, art, art director, artist, copywriter, creative, creativity, design, eating, eating out, events, exhibitions, explore, film, grads, graduate, illustration, inspiration, job, literature, london, music, photography, recommendation, restaurant, sensei, senses, student, ycc, young, young creative council
June 20, 2018 - Comments Off on Ogilvy pledges to hire a handful of women
Cannes is a chance to
network, get drunk, and attend the odd talk from ad folk. They usually claim big things. Perhaps this is the year for drones. For saving the Dodo. Or that their agency is doing something better than yours.
So I read with great surprise this morning that Campaign mag wrote about this initiative from Ogilvy.
"Tham Khai Meng, Ogilvy's worldwide co-chairman and chief creative officer, has pledged to hire 20 senior creative women globally by the end of 2020 and has promised a new pipeline of senior women of colour across the next two years."
"Nice one!" Presumably came the cry from his audience in Cannes. People were pleased on Twitter too. Only a couple of people were questioning that statement. And now I want to be another.
On the face of it, all sounds good. Ogilvy want to promote at least twenty women to senior positions. But this isn't coming from a little agency for Timbuktu. It's the behemoth of WPP. They have 132 offices in 83 countries and a workforce of 25,000 in the US alone – and they really want 30 months to hire 20 high-ranking female creatives?
Heck, they could do that in a week. Ogilvy have nine territories on their website; Africa, Asia Pacific, Australia and Oceania, Caribbean, Europe, Latin America, Middle East, North America and the United States. You’re telling me they’re not already hiring 20 women in high ranking positions?!
Now I’m hoping when Tham Khai Meng says ‘senior women’ he’s talking about really senior positions like ECDs and CCOs etc, not CDs. Because, frankly, if they think only hiring 20 senior creative females across their entire network will make a difference, the whole industry is in serious trouble.
In the last few months we’ve finally been seeing a shift in the advertising world. Diet Madison lead the way calling out the predators and speaking up for discrimination happening all over the agency world. Agencies starting to make changes to their senior management structures and slowly, we are seeing a safer place for female creatives (and otherwise) to quite frankly, do their thing.
CALLING ALL CREATIVES & DESIGNERS
Wunderman UK are hosting book crits in their fancy disco loos on June 19th for CANNT Festival.
It’s a great opportunity to get your work seen, meet the agency, listen to some smart people talk and of course, there'll be free beer.
To score a book crit, scrawl your best idea on bog roll, post it and tag @WundermanUK and #CubicleCrits.
Ideas due by Friday 15th June.
Published by: Charlotte K in Events