Don’t “do the same thing, but better”

Dave Trott said this thirty years ago:

But it feels like it could’ve be written yesterday. (Apart from the London Weekend Television reference.) I’d would add something insightful to follow that but then I’d be trying to do the same thing, but…

Dear Ad-land

We appreciate 2020 has thrown us all one hell of a curveball, but when it comes to advertising – no one has been hit harder than our interns, our juniors and the thousands of young people across the country who

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